Social Media for Business

Author randallcraig Posted on October 23, 2010October 1, 2020Categories Books, featured, Online StoreTags ,

101 ways to grow your business without wasting your time This book provides specific strategies and tactics that focus on building business.  In addition to marketing and PR, it addresses recruiting, risk management, cost, ROI, and other key business issues. Managers will learn how to save time and develop a weekly checklist of social-media priorities, attract the right job candidates, and help improve customer satisfaction and brand loyalty.  Little known fact:  this book actually provides 157 ways to grow your … Continue reading “Social Media for Business”

Online PR and Social Media for Associations

Author randallcraig Posted on November 12, 2009October 1, 2020Categories Books, eBooks, featured, Online StoreTags , , , ,

Build your reputation and engage your stakeholders Associations and Not-for-Profits are different. The need to keep multiple stakeholders engaged. Limited resources. And a (partly) volunteer workforce. Social Media seems like a great solution, so you are likely already using it: your organization has a web site, may have a blog, and maybe even a Twitter account. But is all of this giving you exposure? Are you being called by media? Has it resulted in an influx of new members… or new fundraising?  And how are you doing … Continue reading “Online PR and Social Media for Associations”